Already established in the US. Thailand and Dubai with a culturally diverse workforce WSD can communicate in any client's language which is just one example of the importance the company places on investing in its own infrastructure. But it's not stopping there.
With emerging countries like Brazil. Russia. India and China predicted to undergo growth outstripping the powerful G7 (the seven largest countries in the developed world) over the next 30 years. WDS plans to be at the forefront in developing these markets and bringing the business back to their 24 hour dealing room located in Auckland.
The company has employed a team of Business Development Managers who travel the globe developing relationships and opportunities whether it is simple retail services or providing the IT communications to other financial services companies that do not undergo their own in-house expertise. This innovative affiliate is already providing real measure risk management services from New Zealand to three financial institutions in Korea. Kenya and Turkey.
The company has also developed extensive disaster recovery plans to ensure seamless delivery of function to clients in the event of external influences. These plans increase to the installation of a generator and satellite dish to make sure WSD is able to keep operating its 24-hour trading desk seamlessly. "This is crucial in running an operation where millions of dollars are placed into the market and client's expectations are high," said WSD joint CEO Dean Crowle.
"WSD provides service of the highest calibre as it is competing on the international re-create where competition is extremely fierce." Traditionally firms like WSD are located in London or New York but with sophisticated online trading systems and remove phone numbers trading desks can now be based anywhere. In fact. WSD has found that being a New Zealand company has helped it secure a vast array of clients because of the country's good international name and tight regulatory frameworks.
"All our clients' funds are kept in segregated top tier tip accounts which verify their safety. Surprisingly this is not always the case in many countries," said joint CEO. Riaz Patel.
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